Editorial Policy

Last updated: January 2025

Our standards

UKEmailMarketing.com is committed to producing honest, accurate and genuinely useful content for UK email marketers. Our editorial decisions are guided by one principle: does this help the reader?

What we don't fabricate

We never invent or simulate:

• Testing results or benchmark data.
• Pricing figures (always labelled as approximate and subject to change).
• User reviews, testimonials or star ratings.
• Statistics unless they come from cited, verifiable sources.
• Affiliate relationships (always disclosed).

Accuracy and corrections

We aim for accuracy in every article. If we make an error, we correct it promptly and transparently. See our Corrections Policy.

Affiliate relationships

Our affiliate relationships are disclosed. They do not influence our editorial independence. See our Affiliate Disclosure.

Third-party content

We link to external resources where genuinely useful. We don't receive payment for links and regularly check that outbound links are still appropriate.